ESPN analysts have come under fire recently. First, Shams Charania reported that the Suns had interest in Jimmy Butler, citing Butler's agent as a source. That same agent called out Charania on X, claiming the reports were false.
On Monday night, NFL Insider Adam Schefter posted about Sacramento State being linked to Michael Vick as its next head coach. Schefter included information about Sacramento State's intentions of joining the FBS, its stockpile of NIL money, and its great athletic success.
For some reason, Wisconsin-Green Bay men's basketball coach Doug Gottlieb — a former ESPN analyst — took exception to the post. He called out Schefter on the platform, which prompted Schefty to defend himself in an incredible clapback.
Here's what happened between Gottlieb and Schefter.
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Adam Schefter-Doug Gottlieb beef, explained
Early on Monday, former NFL quarterback Michael Vick was linked to Norfolk State and its vacant head coaching position. It felt like this came out of nowhere, seeing as Vick hasn't even coached at the high school level yet. The situation got weirder when reports surfaced that Sacramento State was also talking to Vick about becoming its head coach.
Sacramento State is in discussions to hire former Pro-Bowl QB Mike Vick as its new head coach, per sources. Sacramento State plans to move up to FBS, is building a new stadium and has over $50 million in NIL. Sacramento State would build an experienced coaching staff around Vick…
— Adam Schefter (@AdamSchefter) December 16, 2024
When Schefter reported about Sacramento State, he mentioned that the school plans to join the FBS and has over $50 million in NIL available. Another post stated that Sacramento State wanted Vick because it wanted to increase its "athletic rise."
The $50 million NIL pool was a little misleading. It initially sounded like the school had $50 million ready for any players to transfer. Instead, they have $50 million in commitments for the next 10 years, so if all that money actually comes in, it will be more like $5 million a year.
I believe this is referring to a fundraising group that's been trying to get Sac State into the Pac-12 that claims it has raised $50 million in "commitments" over 10 years.
— Stewart Mandel (@slmandel) December 16, 2024
If it was $50M in hard cash they could get any coach in America to come to Sacramento.
Gottlieb called out this mistake. He implied that Schefter was a robot who was just copying and pasting what an agent must have told him.
Jeezus Shefty, edit what agents tell you… 0.0% chance Sac State has $50m in NIL. https://t.co/8eoU0wwKPO
— Doug Gottlieb (@GottliebShow) December 17, 2024
Schefter initially just responded by informing Gottlieb that Sacramento State had confirmed that it raised the $50 million in NIL backing to qualify to join the Mountain West or the rebuilding Pac-12.
After that, though, Schefter fought fire with fire and got personal. He posted standings of the Horizon League, which includes Wisconsin-Green Bay, and pointed out how the team was in last place and had lost seven in a row. Schefter then dropped the mic and told Gottlieb to get back in the gym and spend less time on social media.
And Jeezus, Doug. A seven-game losing steak and last place in the Horizon League? Less time on social media and more time in the gym. pic.twitter.com/r58Fpwfvb8
— Adam Schefter (@AdamSchefter) December 17, 2024
Gottlieb tried to respond by saying he is indeed in the gym daily. He also doubled down and suggested that Schefter needs to edit his sources. Winner: Schefter.
I’m in the gym daily. We will build a winner, and if we don’t, it won’t be for a lack of effort. Meanwhile, edit your sources, everyone in college athletics understands your tweet was from someone who wants the world to believe a false statement
— Doug Gottlieb (@GottliebShow) December 17, 2024
Schefter has yet to respond, but it will be interesting to see if this beef continues throughout the college basketball season. Gottlieb deleted his response about being in the gym daily.