Rating every AFL club's 2025 fixture reveal

Tom Naghten

Rating every AFL club's 2025 fixture reveal image

Ahead of season 2025, the fixture reveal arms race is well and truly on.

The AFL fixture is in which means all 18 clubs have been hard at work, or at least at work, coming up with new ways to tell their fans who they're playing on what date and where.

Read on as we rate every club's 2025 fixture reveal.

MORE: The full 2025 AFL fixture

Adelaide

Pretty good. An original idea (as far as we're aware) and Riley Thilthorpe emerges as an on-screen talent.

Rating: 7/10

Brisbane

This was fine. Not sure if it's a reference to something and don't care to find out.

Rating: 5/10

Carlton

Yes, we like it. Seems like it would have taken a while so good for them. 

Rating: 8/10

Collingwood

Pies looking after the music nerds with this one. Big fan. And goes to show, you don't always need a fancy video.

Rating: 8/10

Essendon

Creative, elaborate and pulled off to perfection. Well done, Dons.

Rating: 9/10

Fremantle

Funny, self-deprecating and just bitchy enough without sounding like a whinge.

Rating: 9/10

Geelong

Points for creativity but it's a bit boring and didn't make us laugh.

Rating: 5/10

Gold Coast

A pretty budget job but that's to be expected amid the fanfare of their new logo and colours…

Rating: 4/10

GWS

Not bad. GWS' media team perhaps a victim of their own high standards but this didn't quite hit. Bring back Cooper Hamilton.

Rating: 5/10

Hawthorn

Complete madness but we love it. Don't give it too much thought lest your brain fall out your ears.

Rating: 10/10

Melbourne

Low budget option but creative enough. Acceptable.

Rating: 6/10

North Melbourne

Similar to the Dees. Made me feel like I was blind drunk. 

Rating: 6/10

Port Adelaide

Nicely done. Perfect way to present the information and give every club a little drive-by on the way through.

Rating: 8/10

Richmond

Having a crack at something different. Can't knock it.

Rating: 6/10

St Kilda

Lazy effort but a top tier cameo. Too scared to give the G-Train a lower rating.

Rating: 7/10

Sydney

The bones of a good idea but ultimately a miss.

Rating: 3/10

West Coast

Easy enough to make but does the job.

Rating: 6/10

Western Bulldogs

Nice change of pace and a big cameo.

Rating: 7/10

Tom Naghten

Tom Naghten Photo

Tom Naghten is a senior editor at The Sporting News Australia where he's been part of the team since 2017. He predominantly covers boxing and MMA. In his spare time, he likes to watch Robbie Ahmat's goal against the Kangaroos at the SCG in 2000.